Alessandro Castellani

Coffee Industry Award

"Moment of Pleasure"
65.5 x 48 cm

My interest in photographing people combined with my passion for coffee is what motivated me to take part in this project. Whilst working as a barista in London in a trendy quarter of town, I was fortunate to meet interesting individuals with contrasting personalities. When I run into somebody I think has that particular ‘look’, I don’t hesitate to ask them to model for my projects. This happened with Zarah, the model shown in my photograph. I met her whilst I was working at the Black Lab, a popular coffee-lovers haunt in Clapham. Her intriguing gaze is what I wanted to concentrate the viewer’s attention on; she is enjoying a coffee break with great pleasure.